More than 20,000 respondents, reflecting the profile of the Canadian Household Shopper, determined the 2017 BrandSpark Most Trusted Awards winners through their top of mind responses for 115 categories in which they purchase.

The BrandSpark Most Trusted Awards winners were ranked based on the greatest volume of mentions, and when the difference between brands was not statistically significant, ties were declared.

CHCH Morning Live: BrandSpark Most Trusted Award Winners.



Global Morning: BrandSpark Most Trusted Awards.


Canada’s 2017 Most Trusted Award Winners

Artisan Bread
Baking
Bottled Water
Bread
Butter

Canned Fish
Cereal
Cheese
Chocolate (TIE)

Coffee
Confectionary
Cottage Cheese
Energy Drink (TIE)

Frozen Fish
Frozen Pizza
Granola & Breakfast Bars
Hummus
Ice Cream

Light Beer
Margarine
Mayonnaise
Non-Dairy Milk
Packaged Meat

Pasta
Pasta Sauce
Protein Bar
Regular Beer
Soft Drink

Soft Drink
Sour Cream
Yogurt


Air Freshener
Bathroom Tissue
Battery
Blender / Juicer
Cat Food

Cat Litter
Coffee Machine
Dish Soap
Dishwasher Cleaner
Dishwasher Detergent

Dog Food
Dog Treat
Drink Carbonation System
Eco-Friendly Cleaning Products
Fabric Softerner

Flea & Tick Control
Floor Cleaner
Garbage Bag
Household Cleaning
Laundry Detergent

Laundry Stain Remover
Lawn Care
Paper Towel
Vacuum Cleaner

Adult Incontinence
Adult Sunscreen
Adult Tooth Pain Relief
Adult Vitamin
Allergy Relief

Antacid
Antinauseant
Arthritis Pain Relief
Body Moisturizer
Body Wash

Cold Sore Remedy
Condom
Contact Lens Solution
Cough & Cold Remedy (TIE)

Cough Drop
Diarrhea Remedy
Electric Toothbrush
Facial Cleanser
Facial Skincare

Feminine Sanitary Product
Foundation
Green Food Supplements
Hair Colour
Hair Dryer

Hair Removal
Hand Soap
Headache Pain Relief
Laxative
Lip Balm

Lip Colour
Manual Toothbrush
Mascara (TIE)
Men's Antiperspirant / Deodorant

Men's Body Wash
Men's Hair Styling
Men's Shaving
Men's Skin Care
Mouthwash

Nail Polish (TIE)
Nutritional Supplements
Sensitive skin care
Sensitive Toothpaste

Shampoo & Conditioner (Men)
Shampoo & Conditioner (Women)
Smoke Cessation
Teeth Whitening
Toothpaste

Topical Pain Relief
Weight Loss Program
Women's Antiperspirant / Deodorant
Women's Hair Styling
Women's Shaving


Baby Wipe
Baby/Kids Tooth Pain Relief
Children's Allergy Medication
Children’s Toy
Children's Vitamin

Diaper
Infant/Children's Pain & Fever Medication
Kids Sunscreen
Kids Toothpaste


Source: 2017 BrandSpark Canadian Shopper Study