Auto Parts & Accessories
Beauty & Personal Care
Clothing / Fashion (TIE)
Department Store

Discount Store
Electronics
Furniture (TIE)
Gas Station

Hardware Store
Health / Pharmacy
Home Décor
Home Improvement / Hardware

Housewares / Kitchenware
Major Appliance Retailer
Mass Merchant
Mattress Retailer

Sporting Goods
Supermarket / Grocery
Toys & Games


Auto Parts & Accessories
Baby & Children’s Clothing
Beauty Products / Cosmetics
Books

Electronic Gaming / Videogames
Electronics
Flights (TIE)
Food & Beverage (Non-perishable)

Grocery / Fresh Food
Health & Wellness
Home Appliances
Home Decor

Home Improvements / Renovation
Housewares / Kitchenwares
Laptop / Desktop Computers
Men’s Clothing / Fashion

Personal Care
Pet Care
Shoes / Footware
Sporting Goods

Toys & Games
Travel / Accommodation
Women’s Clothing / Fashion (TIE)

Airline
Alarm Service
Auto Insurance
Banking (TIE)

Car Rental Service
Credit Card
Dating Site / Service

Home Insurance
Hotel Brand (TIE)

Internet Provider
Life Insurance
Loyalty Program
Mobile Telecom

Online Banking (TIE)
Real Estate Firm
TV Service (TIE)


Source: 2016 BrandSpark Canadian Shopper Study